Taiyaar For Tyohaar,
Episodes 01 & 02.

A conversation series about how India's festive-season shopper is changing: shopper journeys, regional relevance, media choices, consumer intent and the role of AI, and how creators influence festive shopping.

Episode 01 · How brands should rethink festive-season marketing

Featuring Monaz Todywalla (CEO, PHD India) and Satya Raghavan (Director of Marketing Partners, Google India).

Episode 02 · How creators influence festive shopping

Featuring Varun Duggirala (Creator, Co-Founder & CCO, EMoMee) and Mansi Khanna (Director of Ads, Brand & Reputation Marketing, Google India).

Partners · Campaign India × Google for Business IndiaKynema's role · Filming and production shoot. We did not produce or own the series.

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